Associated Independent Recording (AIR)
Within the recording industry, Martin is noted for going independent at a time when many producers were still salaried staff—which he was until The Beatles' success gave him the leverage to start, in 1965, Associated Independent Recording, and hire out his own services to artists who requested him. This arrangement not only demonstrated how important Martin's talents were considered to be by his artists, but it allowed him a share in record royalties on his hits. Today, Martin's Associated Independent Recording (AIR) remains one of the world's pre-eminent recording studios. Martin later opened a studio on the Caribbean island of Montserrat, in 1979. This studio was destroyed by Hurricane Hugo ten years later.
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