Freddy Heineken
Alfred Henry (Freddy) Heineken (November 4, 1923, Amsterdam, Netherlands – January 3, 2002, Noordwijk, Netherlands) was a Dutch major stock holder and president of Heineken International, the brewing company bought in 1864 by his grandfather Gerard Adriaan Heineken in Amsterdam.
He entered the service of the company (which by then was no longer owned by the family) on 1 June 1941 and bought back stock several years later, to ensure the family controlled the company again. He created the Heineken Holding that owned 50.005% of Heineken International; he personally held a majority stake in Heineken Holding.
By the time of his resignation as chairman of the board in 1989 he had transformed Heineken from a brand that was known chiefly in the Netherlands to a brand that is currently famous worldwide.
Freddy Heineken married Lucille Cummins, an American from a Kentucky family of bourbon whiskey distillers. Heineken's daughter, Charlene Heineken, inherited his fortune in 2002.
Read more about Freddy Heineken: Kidnapping
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