Distinctive Traits
Since its birth Forza Italia used unconventional means for European politics (in fact resembling more the American model), such as stickering, SMS messaging and mass mailing of propaganda material, including the biography of its leader Berlusconi, "An Italian story" (Una storia italiana).
The party was heavily dependent on Berlusconi's image. The party's anthem was sung in karaoke fashion at American-style conventions. There was nominally no internal opposition (although some critical voices raised up, such as those of Senators Paolo Guzzanti and Raffaele Iannuzzi). The party used TV advertising extensively, although this has been slightly restricted since 2000 by a law passed by the then centre-left majority.
Read more about this topic: Forza Italia
Famous quotes containing the words distinctive and/or traits:
“It is from the blues that all that may be called American music derives its most distinctive character.”
—James Weldon Johnson (1871–1938)
“And, beholding in many souls the traits of the divine beauty, and separating in each soul that which is divine from the taint which it has contracted in the world, the lover ascends to the highest beauty, to the love and knowledge of the Divinity, by steps on this ladder of created souls.”
—Ralph Waldo Emerson (1803–1882)