Discontinuation
As early as 1999, the availability of the Crown Victoria became reduced. As Ford discontinued the Mercury brand in Canada, the Crown Victoria was relegated to fleet-only sales there as Ford dealerships adopted the Mercury Grand Marquis wearing Ford badging. After the 2007 model year, this version of the Grand Marquis was replaced by the new full-size Ford Taurus. From 2000 to 2011, the sole market outside of the United States for the Crown Victoria was the Middle East, largely Saudi Arabia and Kuwait.
In the early 2000s, Ford developed the Volvo-derived Five Hundred to replace the Crown Victoria in the retail marketplace. As Ford dominated the market for police cars and taxi vehicles at the time, Ford chose to continue the Crown Victoria for the purposes of securing fleet sales; retail customers still interested in full-size rear-wheel drive cars would be marketed towards Mercury and the Grand Marquis. Sales of the Crown Victoria to retail customers plummeted as a result; only 3,000 were sold in 2006 (outselling only the Ford GT, and only by 1000 cars). When the Five Hundred was updated and rechristened as the 2008 Ford Taurus, the decision was made to end retail sales of the Crown Victoria in the United States entirely. A year later, as part of The Way Forward, Ford announced the closure of the St. Thomas, Canada facility where the Crown Victoria and Grand Marquis were assembled; production of the Lincoln Town Car had been relocated there as part of another factory closure. Production of all three cars would cease by the end of 2011; only the Ford Crown Victoria Police Interceptor would have a direct replacement (a modified version of the Ford Taurus). With the end of production of the full-size rear wheel drive body-on-frame platform for the Crown Victoria and Lincoln Town Car, Ford is promoting the Ford Taurus and Lincoln MKS flagships for consumers. Ford is also promoting the Transit Connect Taxicab to replace the Crown Victoria for urban taxi cab usage. Some taxi operators have expressed concerns about replacing the roomy Crown Victoria with smaller, more compact vehicles, due to a "bumpier, more cramped ride" and "knee-bumping back seats and flimsier frames". For police pursuit use, Ford is promoting the Ford Taurus Police Interceptor and the Ford Explorer interceptor to replace the Ford Crown Victoria Police Interceptor.
All Crown Victorias built after August 31, 2011 are 2012 model year cars. For the 2012 model year the US government required that electronic stability control be fitted on all new cars. Ford did not add this feature to the Crown Victoria, so the 2012 model was not sold in the US and Canada.
On September 15, 2011, the final Crown Victoria rolled off the assembly line. It was destined for export to Saudi Arabia.
Ford's discontinuation of the Panther platform cars led to the closure of the St. Thomas plant in Canada and the loss of over a thousand jobs, as well as job losses at suppliers in the USA.
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