Media Coverage
The Football Conference was available on Setanta Sports. The channel showed 79 matches each season. It also showed the Conference League Cup. The FA Trophy Final was also shown on Setanta Sports (after being shown on Sky Sports until 2008).
On 19 August 2010, Premier Sports announced that it had bought the live and exclusive UK television rights to thirty matches per season from the Conference National for a total of three seasons. The thirty matches selected for broadcast will include all five Conference National play-offs. The deal with the Football Conference is a revenue sharing arrangement whereby clubs receive 50% of revenue from subscriptions, on top of the normal rights fee paid by the broadcaster, once the costs of production have been met. The Conference will also earn 50% from all internet revenue associated with the deal and allow them to retain advertising rights allied to those adverts shown with their matches. During the 2010–11 season, Premier Sports failed to attract enough viewers to its Conference football broadcasts to share any revenue with the clubs beyond the £5,000 broadcast fee paid to home clubs and £1,000 to away clubs...
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