Career
Florian Schneider-Esleben founded Kraftwerk with Ralf Hütter in 1970. They met in 1968 while studying at the Academy of Arts in Remscheid, then at the Robert Schumann Hochschule in Düsseldorf. They played improvisational music together in the ensemble Organisation. Before meeting Hütter, Schneider had played with Eberhard Kranemann in the group Pissoff from 1967 to 1968. From 1968 to 1969, Schneider played flute, with Ralf Hutter on Hammond organ, Eberhard Kranemann on bass and Paul Lovens on drums.
Originally Schneider's main instrument was the flute, which he would treat using electronic effects, including tape echo, ring modulation, use of pitch-to-voltage converter, fuzz and wah-wah, allowing him to use his flute as a bass instrument. He also played violin (similarly treated), electric guitar (including slide guitar), and made use of synthesizers (both as a melodic instrument and as a sound processor). Later he also created his own electronic flute instrument. After the release of their 1974 album, Autobahn, his use of acoustic instruments diminished.
David Bowie titled his "Heroes" instrumental track "V-2 Schneider" after Schneider, and was heavily influenced by Kraftwerk's sound during his 'Berlin' period in the late 1970s.
Schneider, speaking in 1991, said: "I had studied seriously up to a certain level, then I found it boring; I looked for other things, I found that the flute was too limiting... Soon I bought a microphone, then loudspeakers, then an echo, then a synthesizer. Much later I threw the flute away; it was a sort of process." Although he has limited keyboard technique, and is a trained flautist, he apparently preferred to trigger the synth sounds through a keyboard in the group's 1975, 1976 and 1981 concerts (later, developments in sequencing limited the need for hands-on playing).
Schneider's approach is concentrated on sound design (in an interview in 2005, Hütter called him a "sound fetishist") and vocoding/speech-synthesis. One patented implementation of the latter was christened the Robovox, a distinctive feature of the Kraftwerk sound.
| “ | He is a sound perfectionist, so, if the sound isn’t up to a certain standard, he doesn’t want to do it. With electronic music there’s no necessity ever to leave the studio. You could keep making records and sending them out. Why put so much energy into travel, spending time in airports, in waiting halls, in backstage areas, being like an animal, just for two hours of a concert? But now, with the Kling Klang studio on tour with us, we work in the afternoon, we do soundchecks, we compose, we put down new ideas and computer graphics. There’s always so much to do, and we do make progress. | ” |
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- — Ralf Hütter
Schneider is also known for his comical, enigmatic interviews, although he has only seldom given permission to be interviewed.
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