A flash mob (or flashmob) is a group of people who assemble suddenly in a place, perform an unusual and seemingly pointless act for a brief time, then disperse, often for the purposes of entertainment, satire, and artistic expression. Flash mobs are organized via telecommunications, social media, or viral emails.
The term, coined in 2003, is generally not applied to events and performances organized for the purposes of politics (such as protests), commercial advertisement, publicity stunts that involve public relation firms, or paid professionals. In these cases of a planned purpose for the social activity in question, the term smart mobs is often applied instead.
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Famous quotes containing the words flash and/or mob:
“What the hell is nostalgia doing in a science-fiction film? With the whole universe and all the future to play in, Lucas took his marvelous toys and crawled under the fringed cloth on the parlor table, back into a nice safe hideyhole, along with Flash Gordon and the Cowardly Lion and Luck Skywalker and the Flying Aces and the Hitler Jugend. If theres a message there, I dont think I want to hear it.”
—Ursula K. Le Guin (b. 1929)
“Our culture, therefore, must not omit the arming of the man. Let him hear in season, that he is born into the state of war, and that the commonwealth and his own well-being require that he should not go dancing in the weeds of peace, but warned, self- collected, and neither defying nor dreading the thunder, let him take both reputation and life in his hand, and, with perfect urbanity, dare the gibbet and the mob by the absolute truth of his speech, and the rectitude of his behaviour.”
—Ralph Waldo Emerson (18031882)