1939 World's Fair
The name "Flash Gordon" was emblazoned on the proscenium of a ride at the 1939 New York World's Fair. An article in Popular Science (March 1939) described how 150 people could enter a ride designed to resemble a rocket ship with a motion picture screen and vibrating seats for a simulated trip to another planet. The ride was located "at the opposite end of the amusement zone from the parachute tower". Fairgoers walked around a simulation of Venus as a jungle planet, inhabited by mechanical dinosaurs to enter a "Martian Headquarters", where "weirdly costumed Martians and mechanically animated models of giant beasts enact episodes from the adventures of Flash Gordon". The ride's Martians did not look like those in the 1938 serial, nor did the rocket ship.
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