Variations
Several varieties of Flake have been produced over the years, including:
- Flake Noir - a dark chocolate flake bar
- Flake Snow - a white chocolate flake bar dipped into milk chocolate (previously known as Snowflake until 2003). Launched 2000 and discontinued in 2008.
- Flake Dipped - milk chocolate flake dipped into milk chocolate (resembles a larger version of Twirl), and also known as Flake Luxury. Launched 2003.
- Flake Praline - milk chocolate flake with praline. Launched 2004.
- Flake Dark - dark chocolate flake covered in dark chocolate. Launched 2006.
- Flake Bar
- Flake Allure - a milk chocolate flake half enrobed in rich truffle and milk chocolate. Launched 2011 (limited edition).
- Orange Flake - orange-flavoured milk chocolate flake (available in South Africa).
- Flake Mint - flake which has a pale green mint-flavoured centre. In South Africa it is a mint-flavoured milk chocolate flake with no colouring.
- 99 Flake Cone - this is a waffle cone style pre-made ice cream, it plays off of the traditional 99 flake bought from ice cream vendors.
- Flake McFlurry original - a McFlurry with crushed bits of flake and chocolate. Limited edition run along with flake McFlurry raspberry.
- Flake McFlurry raspberry - a McFlurry with crushed bits of flake, chocolate and raspberry juice. Limited edition run along with original flake McFlurry.
In late 2007, the entire Flake range was given a packaging revamp, giving the brand a more contemporary look, geared even further to females.
Read more about this topic: Flake (chocolate Bar)
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