Visual Identity
The current graphic identity, including the logotype which is intended to symbolize the 'world of finance', was created in 1997 by the British design consultancy, Lloyd Northover, founded by John Lloyd (graphic designer) and Jim Northover.
Read more about this topic: Financial Services Authority
Famous quotes containing the words visual and/or identity:
“For women ... bras, panties, bathing suits, and other stereotypical gear are visual reminders of a commercial, idealized feminine image that our real and diverse female bodies cant possibly fit. Without these visual references, each individual womans body demands to be accepted on its own terms. We stop being comparatives. We begin to be unique.”
—Gloria Steinem (b. 1934)
“There is a terrible blindness in the love that wants only to accommodate. Its not only to do with omissions and half-truths. It implants a lack of being in the speaker and robs the self of an identity without which it is impossible for one to grow close to another.”
—Alexander Theroux (b. 1940)