Plastic Model Kits
In the late 1970s, Ertl offered a series of plastic model kits of tractors, plows, and farm wagons. Although these kits never achieved the hoped-for popularity, they apparently led to the 1981 acquisition of AMT.
Read more about this topic: Ertl Company
Famous quotes containing the words plastic and/or model:
“These arts open great gates of a future, promising to make the world plastic and to lift human life out of its beggary to a god- like ease and power.”
—Ralph Waldo Emerson (1803–1882)
“The best way to teach a child restraint and generosity is to be a model of those qualities yourself. If your child sees that you want a particular item but refrain from buying it, either because it isn’t practical or because you can’t afford it, he will begin to understand restraint. Likewise, if you donate books or clothing to charity, take him with you to distribute the items to teach him about generosity.”
—Lawrence Balter (20th century)