Eddie McGuire - in Popular Culture

In Popular Culture

McGuire's one-time near-ubiquity in Channel Nine programming led him to be nicknamed "Eddie Everywhere". In 2004 the ABC comedy television program CNNNN featured a satirical skit about his permeation of Australian media called the "Eddie McGuire Virus".

On 9 January 2005, in keeping with his nickname, McGuire was on Australia's three commercial TV networks (Seven, Nine, Ten) at the same time, hosting a show simulcast on the networks to raise money for the 2004 Asian Tsunami victims.

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