Eastman Kodak - History

History

From the company's founding by George Eastman in 1889, Kodak followed the razor and blades strategy of selling inexpensive cameras and making large margins from consumables — film, chemicals and paper. As late as 1976, Kodak commanded 90% of film sales and 85% of camera sales in the U.S., according to a 2005 case study for Harvard Business School. This seemingly unassailable competitive position would foster an unimaginative and complacent corporate culture.

Read more about this topic:  Eastman Kodak

Famous quotes containing the word history:

    “Every literary critic believes he will outwit history and have the last word.”
    —Mason Cooley (b. 1927)

    “The disadvantage of men not knowing the past is that they do not know the present. History is a hill or high point of vantage, from which alone men see the town in which they live or the age in which they are living.”
    —Gilbert Keith Chesterton (1874–1936)