Doctor Dolittle (film) - Influence

Influence

The resulting poor sales of related merchandise significantly discouraged enthusiasm for similar forms of marketing until George Lucas took advantage of the attitude to gain those rights and profited spectacularly with his 1977 film Star Wars.

In 1998, the film was adapted into a stage musical, starring Phillip Schofield as Doctor Dolittle, a pre-recorded Julie Andrews as the voice of Dolittle's parrot Polynesia, and the animatronic wizardry of Jim Henson's Creature Shop. The show ran for 400 performances in London's West End and at the time was one of the most expensive musicals ever produced. The musical also starred Bryan Smyth, a former milkman and full-time actor and singer who then went on to host his own TV game show for RTE.

A newly recorded version of "Beautiful Things" was used in a Christmas 2008 TV commercial campaign for the United States retail chain Kohl's.

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