Ring Ding / Ding Dong Conflict
The company marketed the snacks on the East Coast as Big Wheels, to avoid confusion with the Ring Ding, a similar (and pre-existing) treat by Drake's Cakes. The names were consolidated in 1987, when a short-lived merger of Drake's with Hostess' parent company (then Continental Baking Company) briefly resolved the Ring Ding/Ding Dong conflict. When the merged company broke up, however, Hostess was forced to cease, once again, using the Ding Dongs name in areas where Ring Dings were available. The compromise sound-alike name King Dons lasted until Interstate Bakeries Corporation, which had recently merged with Hostess' parent company, bought Drake's in 1998. The Hostess product is now sold under the name Ding Dongs throughout the United States. However, the snack is still sold as the King Don in Canada.
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Famous quotes containing the words ring, dong and/or conflict:
“He will not idly dance at his work who has wood to cut and cord before nightfall in the short days of winter; but every stroke will be husbanded, and ring soberly through the wood; and so will the strokes of that scholar’s pen, which at evening record the story of the day, ring soberly, yet cheerily, on the ear of the reader, long after the echoes of his axe have died away.”
—Henry David Thoreau (1817–1862)
“With hym ther was a plowman, was his brother,
That hadde ylad of dong ful many a fother.”
—Geoffrey Chaucer (1340?–1400)
“Neither party expected for the war, the magnitude, or the duration, which it has already attained. Neither anticipated that the cause of the conflict might cease with, or even before, the conflict itself should cease.”
—Abraham Lincoln (1809–1865)