Cartoon Characters
Hostess created the King Ding Dong cartoon character to advertise the Ding Dong: an anthropomorphized Ding Dong sporting a crown and sceptre. He was similar to other Hostess characters Captain Cupcake, Happy HoHo Twinkie the Kid and Fruit Pie the Magician. Where King Dons were marketed, the character, like the product, was known as King Don. In areas that used the Big Wheel name, the character was an Indian chief named "Chief Big Wheel."
Read more about this topic: Ding DONG
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