Detroit Lions - Logos and Uniforms

Logos and Uniforms

Aside from a brief change to maroon in 1948 instituted by then head coach Bo McMillin (influenced by his years as coach at Indiana), the Lions uniforms have basically remained the same since the team debuted in 1930. The design consists of silver helmets, silver pants, and either blue or white jerseys.

There have been minor changes to the uniform design throughout the years, such as changing the silver stripe patterns on the jersey sleeves, and changing the colors of the jersey numbers. White trim was added to the logo in 1970. In 1998, the team wore blue pants with their white jerseys along with grey socks but dropped that combination after the season. In 1999, the 'TV numbers' on the sleeves were moved to the shoulders.

The shade of blue used for Lions uniforms and logos is officially known as "Honolulu blue," which is supposedly inspired by the color of the waves off the coast of Hawaii. The shade was chosen by Cy Huston, the Lions first vice president and general manager, and of the choice, he said: "They had me looking at so many blues I am blue in the face," Huston said about the selection. "But anyway, it's the kind of blue, I am told, that will match with silver."

In 1994, every NFL team wore throwback jerseys, and the Lions' were similar to the jerseys used during their 1935 championship season. The helmets and pants were solid silver, the jerseys Honolulu blue with silver numbers and the jersey did not have 'TV numbers' on the sleeves. The team wore solid blue socks along with black shoes. The helmets also did not have a logo, as helmets were simple leather back then. The Lions also wore '50s-style jerseys during their traditional Thanksgiving Day games from 2001 to 2004 as the NFL encouraged teams to wear throwback jerseys on Thanksgiving Day.

In 2003, the team added black trim to their logo and the jerseys. The face masks on the helmet changed from blue to black with the introduction of the new color. Additionally, an alternate home field jersey which makes black the dominant color (in place of Honolulu Blue) was introduced in 2005.

For 2008, the team dropped the black alternate jerseys in favor of a throwback uniform to commemorate the franchise's 75th anniversary. The throwback uniform became the team's permanent alternate jersey in 2009, replacing the former black alternate. The Lions officially unveiled new logo designs and uniforms on April 20, 2009. The Lion on the helmet now has a flowing mane and fangs, and the typeface of "Lions" is more modern.