Fashion
Creative director is the highest creative position in a fashion house. The creative director does not design clothes, but instead formulates and impresses upon the designers an overarching concept or concepts for a certain collection and the label as a whole. A fashion creative director's main role is to establish what designs should be created, what will appeal to the target market and how the concepts will be applied and distributed in collaboration with fashion designers who are responsible for creating the clothing and fabrics.
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