Crazy Prices (occasionally Super Crazy Prices) was a supermarket chain operating in the Republic of Ireland and Northern Ireland formerly owned by Associated British Foods. When Associated British Foods sold its Irish operation in the late 1990s to Tesco, the stores were rebranded to Tesco (in Northern Ireland) and Tesco Ireland (in the Republic).
Crazy Prices were noted for concentration on price reductions at the expense of presentation, including the Yellow Pack brand and presenting goods to shoppers still in warehouse packaging. They were among the first supermarkets in Ireland to regularly offer late-night opening - further detailed in the Tesco Ireland article.
Famous quotes containing the words crazy and/or prices:
“The novel is not “a crazy quilt of bits”; it is a logical sequence of psychological events: the movements of stars may seem crazy to the simpleton, but wise men know the comets come back.”
—Vladimir Nabokov (1899–1977)
“The earth only has so much bounty to offer and inventing ever larger and more notional prices for that bounty does not change its real value.”
—Ben Elton (b. 1959)