Media Coverage
Main article: List of Copa Libertadores broadcastersThe tournament attracts television audiences beyond South America. The matches are broadcasted in over 135 countries, with commentaries in more than 30 languages, and it is often considered as one of the most watched sports events on TV; Fox Sports en Latinoamérica, for example, reaches more than 25 million households in the American continent alone. The 2009 edition saw over 1 billion television spectators in total tune in for the competition. Torneos y Competencias is a secondary sponsor that sponsors the television broadcasts of the Copa Libertadores.
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“One can describe a landscape in many different words and sentences, but one would not normally cut up a picture of a landscape and rearrange it in different patterns in order to describe it in different ways. Because a photograph is not composed of discrete units strung out in a linear row of meaningful pieces, we do not understand it by looking at one element after another in a set sequence. The photograph is understood in one act of seeing; it is perceived in a gestalt.”
—Joshua Meyrowitz, U.S. educator, media critic. “The Blurring of Public and Private Behaviors,” No Sense of Place: The Impact of Electronic Media on Social Behavior, Oxford University Press (1985)