Consumer confidence is an economic indicator which measures the degree of optimism that consumers feel about the overall state of the economy and their personal financial situation. How confident people feel about stability of their incomes determines their spending activity and therefore serves as one of the key indicators for the overall shape of the economy. In essence, if the economy expands causing consumer confidence to be higher, consumers will be making more purchases. On the other hand, if the economy contracts or is in bad shape, confidence is lower, and consumers tend to save more and spend less. A month-to-month diminishing trend in consumer confidence suggests that in the current state of the economy most consumers have a negative outlook on their ability to find and retain good jobs.
Read more about Consumer Confidence: Usage, United States, Canada, India, Israel, Spain, Worldwide, GfK NOP Consumer Confidence Barometer (UK)
Famous quotes containing the words consumer and/or confidence:
“The misery of the middle-aged woman is a grey and hopeless thing, born of having nothing to live for, of disappointment and resentment at having been gypped by consumer society, and surviving merely to be the butt of its unthinking scorn.”
—Germaine Greer (b. 1939)
“If we parents accept that problems are an essential part of life’s challenges, rather than reacting to every problem as if something has gone wrong with universe that’s supposed to be perfect, we can demonstrate serenity and confidence in problem solving for our kids....By telling them that we know they have a problem and we know they can solve it, we can pass on a realistic attitude as well as empower our children with self-confidence and a sense of their own worth.”
—Barbara Coloroso (20th century)