Cognitive Dissonance - Applications of Research

Applications of Research

In addition to explaining certain counter-intuitive human behaviour, the theory of cognitive dissonance has practical applications in several fields.

Read more about this topic:  Cognitive Dissonance

Famous quotes containing the word research:

    “One of the most important findings to come out of our research is that being where you want to be is good for you. We found a very strong correlation between preferring the role you are in and well-being. The homemaker who is at home because she likes that “job,” because it meets her own desires and needs, tends to feel good about her life. The woman at work who wants to be there also rates high in well-being.”
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