Corporate
The Broncos are the only publicly listed NRL club. The parent company of the Brisbane Broncos is Nationwide News Pty Ltd, a subsidiary of News Limited, which as of 30 June 2007, owns 68.87% of Broncos shares.
John Ribot, a former first grade rugby league player in Queensland and New South Wales, was the club’s original chief executive officer (CEO). Ribot left when he signed to become the CEO of the rebel Australian rugby league competition Super League. (p. 24,112) Shane Edwards, the Broncos Marketing Manager at the time, was promoted to CEO and later resigned. Bruno Cullen, who had been with the Broncos' off-field staff since 1989, became the club's third CEO in 2003.
NRMA Insurance are the major sponsors of the Broncos as of 2011, replacing WOW Sight & Sound. Nova 106.9 are the main radio sponsors after taking over from rival station B105 FM in late 2006. Live broadcasts of all Broncos matches are provided by 612 ABC Brisbane except if they play on Monday night, in which case 4MMM do so. Channel Nine Queensland also sponsors the Broncos, although former player Shane Webcke is signed to rival Seven Queensland.
In 2012, local Brisbane based company Firstmac Home Loans replaced WOW sight & Sound as sleeve sponsor for 3 years to launch into the retail financial services market. This sponsorship took only 9 days to negotiate following the announcement of WOW Sight & Sound going into receivership. Firstmac stipulated a unique clause in their contract that they could pay for 250 tickets to be distributed to WOW Sight & Sound staff that lost their jobs. Firstmac has since launched a Firstmac Broncos home loan in conjunction with their new sponsorship agreement.
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Famous quotes containing the word corporate:
“Power, in Case’s world, meant corporate power. The zaibatsus, the multinationals ..., had ... attained a kind of immortality. You couldn’t kill a zaibatsu by assassinating a dozen key executives; there were others waiting to step up the ladder; assume the vacated position, access the vast banks of corporate memory.”
—William Gibson (b. 1948)
“The corporate grip on opinion in the United States is one of the wonders of the Western World. No First World country has ever managed to eliminate so entirely from its media all objectivity—much less dissent.”
—Gore Vidal (b. 1925)
“The generation of women before us who rushed to fill the corporate ranks altered our expectations of what working motherhood could be, tempered our ambition, and exploded the supermom myth many of us held dear.”
—Melinda M. Marshall (20th century)