Breakfast television (Australia, Ireland, New Zealand and United Kingdom) or morning show (Canada and United States), is a type of infotainment television program, broadcast live in the morning (typically scheduled between 6:00 a.m. and 10:00 a.m.). Often hosted by a small team of male and female hosts, morning shows typically target the combined demographic of people getting ready for work and school, and stay-at-home adults and parents.
The world's first breakfast / morning show on national television is Today, which set the tone for the television genre and began broadcasting on 14 January 1952, on the U.S. television network NBC. 60 years later, the Today show still remains number one in the morning rating and since its start many other stations around the world followed NBC's lead and copied their successful format.
Read more about Breakfast Television: Format and Style, Morning-television Shows
Famous quotes containing the words breakfast and/or television:
“As soon as we are born, if we could but get up, bath, dress, shave, breakfast once for all, if we could cut these monotonous cycles of routine. If the sun rose it would stay up, or once we were alive we were immortal!”
—W.N.P. Barbellion (18891919)
“The technological landscape of the present day has enfranchised its own electoratesthe inhabitants of marketing zones in the consumer goods society, television audiences and news magazine readerships... vote with money at the cash counter rather than with the ballot paper at the polling booth.”
—J.G. (James Graham)