Brass Eye
Bernard Ingham appeared on the satirical television program, Brass Eye. He was persuaded to appear in a short sequence, in which he issued a stern warning to young people about the dangers of a purported new drug, 'cake'. Failing to notice the satirical, not to say surreal, intent of the program, Ingham held up a large circular object somewhat larger than a birthday cake, and in his bluff Yorkshire manner denounced the object, saying "This is a piece of cake. They all fall on it like crazed animals and scoff the lot."
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