Television
Grauer provided the commentary for NBC's first television special, the opening in 1939 of the New York World's Fair. In 1948, Grauer, together with John Cameron Swayze, provided the first live TV coverage of the national political conventions. In 1954, NBC began broadcasting some of their shows in living color, and in 1957, the animated Peacock logo made its debut. It was Grauer who first spoke the now famous words, "The following program is brought to you in living color on NBC," behind the Peacock graphic. During his 40-year broadcast career, he hosted numerous TV programs on NBC, including game shows, quiz shows, concerts and news programs.
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Famous quotes containing the word television:
“Never before has a generation of parents faced such awesome competition with the mass media for their children’s attention. While parents tout the virtues of premarital virginity, drug-free living, nonviolent resolution of social conflict, or character over physical appearance, their values are daily challenged by television soaps, rock music lyrics, tabloid headlines, and movie scenes extolling the importance of physical appearance and conformity.”
—Marianne E. Neifert (20th century)
“Cultural expectations shade and color the images that parents- to-be form. The baby product ads, showing a woman serenely holding her child, looking blissfully and mysteriously contented, or the television parents, wisely and humorously solving problems, influence parents-to-be.”
—Ellen Galinsky (20th century)
“The technological landscape of the present day has enfranchised its own electorates—the inhabitants of marketing zones in the consumer goods society, television audiences and news magazine readerships... vote with money at the cash counter rather than with the ballot paper at the polling booth.”
—J.G. (James Graham)