Banner Records - Label Series

Label Series

Banner debuted with two concurrent label series in January 1922; a popular 1000 series side by side with a "Standard" 2000 series of semi-classical music, comedy and some Jewish material. Reaching Banner 1999 in the main series in mid-1927, Banner skipped ahead to 6000 and terminated the Standard series at the end of the year at Banner 2183. At this point, Banner also stopped the 6000 series at Banner 6167 and moved again to a 7000 series starting at Banner 7001. This ended in early 1929 at Banner 7265 and the reverted back to the old series, starting at Banner 6200. The series survived the merger into ARC, but was ended at the start of 1930 at Banner 6566 and restarted at 500 until it reached 872 later in the year. The number series was then started again at 32001 and the price changed from 25 cents to 35 cents in order to bring Banner in line with other dime store labels being sold 3 for a dollar. This lasted until 1935, when the dime store labels were all married to a central numbering system. But releases were not necessarily unified; for example, Robert Johnson, who did have some releases on Melotone, did not appear on Banner.

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