History
Capturing on the renewed interest in World War II, Ballantine's; in conjunction with the British publishing house Purnell's, starting publishing the Illustrated History of World War II paperbacks in 1968. The series was divided into Weapons (43 books), Battles (31 books), Campaigns (29 books), and War Leaders (30 books) sub-series, and was an immediate success with a cost per book of only 1 US dollar at first. The books were well written by a who's who of Military Historians of the late 60's and early 70's. Some titles had several printings (Patton had five), while others were limited to one, and experienced poor sales. Starting in 1973, the series was retitled to The Illustrated History of the Violent Century, and added books on World War I, the war in IndoChina, and the Middle East conflict. Two additional sub-series were added (Human Conflict and Politics In Action) to address points of history that occurred outside of the wars. By the summer of 1975 interest in the series fell off with only a few further titles published. By 1976 all were out of print, but were being snatched up by collectors. The success of the series added significant funds to the corporate balance sheet, and lead to further books on history being published.
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Famous quotes containing the word history:
“There is one great fact, characteristic of this our nineteenth century, a fact which no party dares deny. On the one hand, there have started into life industrial and scientific forces which no epoch of former human history had ever suspected. On the other hand, there exist symptoms of decay, far surpassing the horrors recorded of the latter times of the Roman empire. In our days everything seems pregnant with its contrary.”
—Karl Marx (1818–1883)
“Perhaps universal history is the history of the diverse intonation of some metaphors.”
—Jorge Luis Borges (1899–1986)
“The history of American politics is littered with bodies of people who took so pure a position that they had no clout at all.”
—Ben C. Bradlee (b. 1921)