Foreground Music
In opposition to background music, foreground music is intended to be listened to actively. Lifestyle companies, in particular, like to employ foreground music, individually compiled and scheduled to increase customer loyalty and time spent in their stores. However, sometimes the opposite effect is achieved: if the music proves to be too intrusive, it may drive people out of the store. Very often these companies have professional DJs select music matching their brand. In most cases currently popular chart music is used.
Read more about this topic: Background Music
Famous quotes containing the words foreground and/or music:
“The American landscape has no foreground and the American mind no background.”
—Edith Wharton (1862–1937)
“If mass communications blend together harmoniously, and often unnoticeably, art, politics, religion, and philosophy with commercials, they bring these realms of culture to their common denominator—the commodity form. The music of the soul is also the music of salesmanship. Exchange value, not truth value, counts.”
—Herbert Marcuse (1898–1979)