Theory
Skinner called his particular brand of behaviorism "Radical" behaviorism. Radical behaviorism is the philosophy of the science of behavior. It seeks to understand behavior as a function of environmental histories of reinforcing consequences. Such a functional analysis makes it capable of producing technologies of behavior (see Applied Behavior Analysis). Unlike less austere behaviorisms, it does not accept private events such as thinking, perceptions, and unobservable emotions in a causal account of an organism's behavior:
The position can be stated as follows: what is felt or introspectively observed is not some nonphysical world of consciousness, mind, or mental life but the observer's own body. This does not mean, as I shall show later, that introspection is a kind of psychological research, nor does it mean (and this is the heart of the argument) that what are felt or introspectively observed are the causes of the behavior. An organism behaves as it does because of its current structure, but most of this is out of reach of introspection. At the moment we must content ourselves, as the methodological behaviorist insists, with a person's genetic and environment histories. What are introspectively observed are certain collateral products of those histories.
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In this way we repair the major damage wrought by mentalism. When what a person does attributed to what is going on inside him, investigation is brought to an end. Why explain the explanation? For twenty five hundred years people have been preoccupied with feelings and mental life, but only recently has any interest been shown in a more precise analysis of the role of the environment. Ignorance of that role led in the first place to mental fictions, and it has been perpetuated by the explanatory practices to which they gave rise.
Skinner believed that behavior is maintained from one condition to another through similar or same consequences across these situations. In short, behaviors are causal factors that are influenced by the consequences. His contribution to the understanding of behavior influenced many other scientists to explain social behavior and contingencies.
Reinforcement is a central concept in Behaviorism, and was seen as a central mechanism in the shaping and control of behavior. A common misconception is that negative reinforcement is synonymous with punishment. This misconception is rather pervasive, and is commonly found in even scholarly accounts of Skinner and his contributions. To be clear, while positive reinforcement is the strengthening of behavior by the application of some event (e.g., praise after some behavior is performed), negative reinforcement is the strengthening of behavior by the removal or avoidance of some aversive event (e.g., opening and raising an umbrella over your head on a rainy day is reinforced by the cessation of rain falling on you).
Both types of reinforcement strengthen behavior, or increase the probability of a behavior reoccurring; the difference is in whether the reinforcing event is something applied (positive reinforcement) or something removed or avoided (negative reinforcement). Punishment and extinction have the effect of weakening behavior, or decreasing the future probability of a behavior's occurrence, by the application of an aversive stimulus/event (positive punishment or punishment by contingent stimulation), removal of a desirable stimulus (negative punishment or punishment by contingent withdrawal), or the absence of a rewarding stimulus, which causes the behavior to stop (extinction).
Skinner also sought to understand the application of his theory in the broadest behavioral context as it applies to living organisms, namely natural selection.
Read more about this topic: B. F. Skinner
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