Ashley Olsen - Fashion

Fashion

Following a high volume of public interest in their fashion choices, both work in collaboration on a string of fashion lines available to the public. They started a clothing line in Wal-Mart stores across America for girls ages 4–14 as well as a beauty line called "Mary-Kate and Ashley: Real fashion for real girls". In 2004 they made news by signing a pledge to allow all the workers that sew their line of clothing in Bangladesh full maternity leave. The National Labor Committee, which organized the pledge, later praised the twins for their commitment to worker rights. In 2006, in an attempt to gain credibility in the fashion industry after their association with Wal-Mart tarnished their reputations, they were tapped as the faces of the upscale fashion line Badgley Mischka. As adults, Ashley and Mary-Kate have devoted much of their attention to the world of fashion. They head a couture fashion label, "The Row," as well as the "Elizabeth and James", "Olsenboye", and "StyleMint" retail collections. Ashley's sometimes controversial fashion choices have often found her on both the best and worst dressed fashion lists, particularly for her decision to wear fur. Mary-Kate and Ashley designed an Olsenboye Change Purse in 2011 and donated the money to "Pennies From Heaven". In 2011 Mary-Kate and Ashley teamed up with TOMS Shoes to design footwear for kids without shoes in more than 20 countries worldwide. Mary-Kate and Ashley are now the creative directors for Superga (brand). Mary-Kate and Ashley will release an Elizabeth and James perfume in Spring 2013. The girls won the top prize at the 2012 CFDA Fashion Awards. StyleMint is now available in the UK. In October 2012 Mary-Kate and Ashley won the WSJ Magazine Innovator of The Year Award.

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