Interfacing Between Information Technologies and Marketing Activities
A coordination among the different professionals in the mentioned areas is wanted, under the supervision of an experienced leader who will decide the last characteristics of the final promotional products in the services companies. The art director activities and responsibility will avoid the possible loops in the development of the products, with some wasting of time and productivity, throughout the statement of some guidelines defining the most suitable features of that products.
Read more about this topic: Art Directors
Famous quotes containing the words information and/or activities:
“Information networks straddle the world. Nothing remains concealed. But the sheer volume of information dissolves the information. We are unable to take it all in.”
—Günther Grass (b. 1927)
“Minds do not act together in public; they simply stick together; and when their private activities are resumed, they fly apart again.”
—Frank Moore Colby (1865–1925)