Career
Freed is commonly referred to as the "father of rock'n'roll" due to his promotion of the style of music, and his introduction of the phrase "rock and roll", in reference to the musical genre, on mainstream radio in the early 1950s. He helped bridge the gap of segregation among young teenage Americans, presenting music by African-American artists (rather than cover versions by white artists) on his radio program, and arranging live concerts attended by racially mixed audiences. Freed appeared in several motion pictures as himself. In the 1956 film Rock, Rock, Rock, Freed tells the audience that "rock and roll is a river of music that has absorbed many streams: rhythm and blues, jazz, rag time, cowboy songs, country songs, folk songs. All have contributed to the big beat."
Read more about this topic: Alan Freed
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