Public Figure
In the Golden Age of the American comic strip, successful cartoonists received a great deal of attention; their professional and private lives were reported in the press, and their celebrity was often nearly sufficient to rival their creations. As Li'l Abner reached its peak years, and following the success of the Shmoos and other high moments in his work, Al Capp achieved a public profile that is still unparalleled in his profession, and arguably exceeded the fame of his strip. "Capp was the best known, most influential and most controversial cartoonist of his era," writes publisher (and leading Shmoo collector) Denis Kitchen. "His personal celebrity transcended comics, reaching the public and influencing the culture in a variety of media. For many years he simultaneously produced the daily strip, a weekly syndicated newspaper column, and a 500-station radio program...." He ran the Boston Summer Theatre with The Phantom cartoonist Lee Falk, bringing in Hollywood actors such as Mae West, Melvyn Douglas and Claude Rains to star in their live productions. He even briefly considered running for a Massachusetts Senate seat. Vice President Spiro Agnew urged Capp to run in the Democratic Party Massachusetts primary in 1970 against Ted Kennedy, but Capp ultimately declined. (He did, however, donate his services as a speaker at a $100-a-plate fundraiser for Republican Congressman Jack Kemp.)
Besides his use of the comic strip to voice his opinions and display his humor, Capp was a popular guest speaker at universities, and on radio and television. He remains the only cartoonist to be embraced by TV; no other comic artist to date has come close to Capp's televised exposure. Capp appeared as a regular on The Author Meets the Critics (1948–'54) and made regular, weekly appearances on Today in 1953. He was also a periodic panelist on ABC and NBC's Who Said That? (1948–'55), and co-hosted DuMont's What's The Story? (1953). Between 1952 and 1972, he hosted at least five television shows–three different talk shows called The Al Capp Show (1952 and 1968) and Al Capp (1971–'72), Al Capp's America (a live "chalk talk," with Capp providing a barbed commentary while sketching cartoons, 1954), and a CBS game show called Anyone Can Win (1953). He also hosted similar vehicles on the radio—and was a familiar celebrity guest on various other broadcast programs, including the long-running NBC radio series, Monitor.
His frequent appearances on NBC's The Tonight Show spanned three emcees (Steve Allen, Jack Paar and Johnny Carson), from the 1950s to the 1970s. One memorable story, as recounted to Johnny Carson, was about his meeting with then-President Dwight D. Eisenhower. As Capp was ushered into the Oval Office, his prosthetic leg suddenly collapsed into a pile of disengaged parts and hinges on the floor. The President immediately turned to an aide and said, "Call Walter Reed (Hospital), or maybe Bethesda," to which Capp replied, "Hell no, just call a good local mechanic!" (Capp also spoofed Carson in his strip, in a 1970 episode called "The Tommy Wholesome Show.")
Capp portrayed himself in a cameo role in the Bob Hope film That Certain Feeling, (for which he also provided promotional art). He was interviewed live on Person to Person on November 27, 1959 by host Charles Collingwood. He also appeared as himself on The Ed Sullivan Show, Sid Caesar's Your Show of Shows, The Red Skelton Show, The Merv Griffin Show, The Mike Douglas Show, and guested on Ralph Edwards' This Is Your Life on February 12, 1961 with honoree Peter Palmer. Capp also freelanced very successfully as a magazine writer and newspaper columnist, in a wide variety of publications including Life, Show, Pageant, The Atlantic, Esquire, Coronet, and The Saturday Evening Post. Capp was impersonated by comedians Rich Little and David Frye. Although Capp's endorsement activities never rivaled Li'l Abner's or Fearless Fosdick's, he was a celebrity spokesman in print ads for Sheaffer Snorkel fountain pens (along with colleagues and close friends Milton Caniff and Walt Kelly), and—with an irony that would become apparent later—a brand of cigarettes, (Chesterfield).
Capp would resume visiting war amputees during the Korean War and Vietnam War. He toured Vietnam with the USO, entertaining troops along with Art Buchwald and George Plimpton. He served as chairman of the Cartoonists' Committee in President Dwight D. Eisenhower's People-to-People program in 1954 (although Capp had actually supported Adlai Stevenson for president in 1952 and 1956), which was organized to promote Savings bonds for the U.S. Treasury. Capp had earlier provided the Shmoo for a special Children's Savings Bond in 1949, accompanying President Harry S. Truman at the bond's unveiling ceremony. During the Soviet Union's blockade of West Berlin in 1948, the commanders of the Berlin airlift had cabled Capp, requesting inflatable shmoos as part of "Operation: Little Vittles." Candy-filled shmoos were air-dropped to hungry West Berliners by America's 17th Military Airport Squadron during the humanitarian effort. "When the candy-chocked shmoos were dropped, a near-riot resulted," (reported in Newsweek—October 11, 1948).
In addition to his public service work for charitable organizations for the handicapped, Capp also served on the National Reading Council, which was organized to combat illiteracy. He published a column ("Wrong Turn Onto Sesame Street") challenging federally funded Public Television endowments in favor of educational comics—which, according to Capp, "didn't cost a dime in taxes and never had. I pointed out that a kid could enjoy Sesame Street without learning how to read, but he couldn't enjoy comic strips unless he could read; and that a smaller investment in getting kids to read by supplying them with educational matter in such reading form might make better sense."
"Comics,” wrote Capp in 1970, “can be a combination of the highest quality of art and text, and many of them are.” Capp would produce many giveaway educational comic books and public services pamphlets, spanning several decades, for the Red Cross, the Department of Civil Defense, the Department of the Navy, the U.S. Army, the Anti-Defamation League, the Department of Labor, Community Chest (a forerunner of United Way), and the Job Corps. Capp's studio provided special artwork for various civic groups and non-profit organizations as well. Dogpatch characters were used in national campaigns for the Cancer Foundation, the March of Dimes, the National Heart Fund, the Boy Scouts of America, Minnesota Tuberculosis and Health Association, the National Amputation Foundation, and Disabled American Veterans, among others. They were also used to help sell Christmas Seals.
Capp was the Playboy interview subject in December 1965, in a conversation conducted by Alvin Toffler. In August 1967 Capp was the narrator and host of an ABC network special called Do Blondes Have More Fun? In 1970, he was the subject of a provocative NBC documentary called This Is Al Capp.
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