3 Musketeers (chocolate Bar)

3 Musketeers (chocolate Bar)

3 Musketeers is a candy bar made in the United States by Mars, Incorporated. It is a chocolate-covered fluffy whipped chocolate bar. The 3 Musketeers Bar was the third brand produced and manufactured by M&M/Mars, introduced in 1932. Originally, it had three pieces in one package, flavored chocolate, strawberry and vanilla, hence the name. Rising costs and wartime restrictions on sugar saw the phasing out of the vanilla and strawberry pieces to leave only the more popular chocolate. Costing five cents when it was introduced, it was marketed as one of the largest chocolate bars available, one that could be shared by friends.

During their 75th anniversary, 3 Musketeers introduced their first candy bar brand extension, 3 Musketeers Mint in August 2007.

Also in 2007, 3 Musketeers issued a limited-edition "Autumn Minis Mix." It featured French Vanilla, Mocha Cappuccino and Strawberry. This was followed by Cherry 3 Musketeers for 2008, and Raspberry 3 Musketeers and Orange 3 Musketeers for Easter 2008. Orange was coated in milk chocolate while the cherry and raspberry were coated with dark chocolate.