Ticket Sales
Ticket sales in the UK and Europe were brisk. Within two hours of initial sales, 240,000 tickets were snatched up by eager fans. First to sell out were UK shows in London's Wembley Arena and Earls Court as well as Birmingham's NEC Arena and Manchester MEN Arena. The Manchester show sold out within minutes, and the two 25 Live dates added to the venue were sold out by lunchtime. To meet demand, 14 gigs were added to the tour, including three additional shows in London alone. Michael's dates around Europe were met with equally extraordinary enthusiasm. In Norway, the Oslo show at the Oslo Spektrum sold out in an hour and a half. In Copenhagen, 49,000 tickets sold out at the Parken Stadium in just three hours. The first Rotterdam concert at Ahoy Rotterdam arena sold out in a mere six minutes, and the second saw tickets vanish in 16 minutes. In fact, a third Rotterdam show was added by popular demand that also sold out in 16 minutes. This unprecedented response has stood out as the fastest sell of tickets ever experienced by Barrie Marshall, whose London-based promotion firm, Marshall Arts Limited, has been promoting shows for 30 years.
The 25 Live tour broke several ticket sales records, most notably in Copenhagen. Michael's concert at Parken Stadium sold over 50,000 tickets in the matter of minutes, shattering the previous ticket sales record at the venue, formerly held by U2.
In North America, although ticket sales waren't fast as they were in Europe, every venue was sold out in time for the concert. For a period of 25 hours during the week leading up to the Los Angeles show on 25 June 2008, tickets were sold for a promotional price of $25 (down from $95) in celebration of George Michael's birthday, 25 June 1963.
All the tickets for the Final Two shows in London, England and the Finale One show in Denmark where sold out in 2 hours.
Ticket sales for the Australian leg were also brisk, the concerts in Perth at the 25,000 seat Burswood Dome and the 42,000 seat Sydney Football Stadium both being sellouts.
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