24 Hours On Craigslist - Production

Production

Michael Ferris Gibson, an independent filmmaker, was inspired one night in early 2003 to surf every category of Craigslist's San Francisco. Three hours later he had the inspiration for 24 Hours on Craigslist. After spending five more hours drafting a treatment, he contacted Craig Newmark about the idea. Two days later Michael met with Jim Buckmaster, Craigslist's CEO, and Craig Newmark to discuss the film concept: creating a documentary entirely 'from' Craigslist; crew, cast, and music would all be sourced from the site.

Craig literally picked the chosen day out of a hat from which to generate the user posts that were used in the film. The production filmed the individuals and followed their stories and interactions with other users over the next three months.

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