2016 Summer Olympics - Logo

Logo

The Rio 2016 logo was designed by Tatíl Design, a Brazilian company, and unveiled on December 31, 2010. The logo represents three figures, in the yellow, green and blue of the Brazilian flag, joined at the arms and in a triple embrace, with the overall shape reflecting that of Sugarloaf Mountain. The logo was based on four concepts: contagious energy, harmonious diversity, exuberant nature and Olympic spirit. The Rio firm Tatil designed the winning entry for the logo in a competition involving 139 agencies. According to IOC President Jacques Rogge, the logo really catches the vision of Rio de Janeiro and Brazil for these Games. The logo has been noted as evoking Henri Matisse's painting Dance.

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