Mascot
The organization of the Rio 2007 Games has chosen the figure of the Sun to represent the event. And, in a decision never taken before, it has defined it as the single mascot of the Pan American and Parapan American Games, reinforcing thus the principles against prejudice and that, like the sun, sport is for all.
The character reflects the characteristics of the host city and harmonizes with the graphic work developed for the logo and the visual identity of both Games. The name was chosen through popular voting by Internet, cellular phone messages and public ballot boxes placed around the main Brazilian cities, causing great commotion. Over 1.2 million people participated in the election, and the name Cauê received almost half of the votes.
Traditionally used in large sport events, the mascot figure serves the purpose of cheering the event, enforcing the ludic aspect of sports and captivating spectators and athletes. The mascot's main choice is to transmit messages of peace, respect to the environment, friendship and brotherhood, which are intrinsic values to the Olympic Movement.
Read more about this topic: 2007 Pan American Games