Broadcast Information
Originally, CBS Sports was to have shown all 63 games of the tournament following the opening round, which was on ESPN. However, because of the start of the Iraq war, CBS moved its telecasts of the games played on the first Thursday afternoon of the tournament to ESPN, opting to join other broadcast and non-broadcast outlets in showing extended news coverage.
By Thursday night, coverage had returned to CBS, albeit with frequent news updates. To make up for lost advertising revenue, an additional time slot was opened the following Sunday evening for more CBS telecasts.
Also, Mega March Madness was launched as an exclusive feature on DirecTV. This allowed for additional game broadcasts of the first three rounds other than those assigned to a viewer's home market.
Westwood One had exclusive national radio coverage.
Read more about this topic: 2003 NCAA Men's Division I Basketball Tournament
Famous quotes containing the words broadcast and/or information:
“Listening to a news broadcast is like smoking a cigarette and crushing the butt in the ashtray.”
—Milan Kundera (b. 1929)
“The real, then, is that which, sooner or later, information and reasoning would finally result in, and which is therefore independent of the vagaries of me and you. Thus, the very origin of the conception of reality shows that this conception essentially involves the notion of a COMMUNITY, without definite limits, and capable of a definite increase of knowledge.”
—Charles Sanders Peirce (1839–1914)