Filming in Colour
For the Olympics, the Technicolor Corporation devised a bipack colour filming process – dubbed "Technichrome" – whereby hundreds of hours of film documented the events in colour, without having to use expensive and heavy Technicolor cameras.
Read more about this topic: 1948 Summer Olympics
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“The purest and most thoughtful minds are those which love colour the most.”
—John Ruskin (1819–1900)
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